Save the Whales · engine comparison

All four revised videos are ready. Philos watermark and supplied outro included. The adoption appeal includes a standard HeyGen presenter.

Four approved scripts and captions, unchanged. Matching aspect ratios; Save the Whales text branding. New generated illustrations and one charity-selected image replace Pictory stock. All revised videos include the Philos watermark and supplied matching outro. The adoption appeal adds a standard HeyGen presenter. New narrator, music and speech timing mean lengths differ.

Watch independently to assess narration and music. “Play both” starts from zero with the baseline muted; it does not align individual scenes.

Explore what’s next: two So They Can stories ↓

Cost comparison · USD

Measured HeyGen trial spend: $5.03. Includes generated clips, narration, hosted renders, the first pilot, replaced footage and completed revisions. Excludes Codex/Buildprint, preparation time, and other hosting.

The per-video amounts below allocate shared trial spend by story duration; the separately measured $1.32 presenter debit is assigned only to the adoption appeal. They are budget allocations, not individually measured bills or production quotes. Assets were shared across videos and the API responses do not include itemized charges.

Each baseline record has a nominal 1 Philos credit cost. This is not a Pictory vendor credit. Pictory jobs and August ledger were read successfully. No AI-credit debits appear on the donor, volunteer or tracking render dates. One 60-credit AI Avatar debit occurs during the adoption render; that is a likely match, but the ledger has no job IDs. These videos also use separate video-minute and voice-over quotas; zero AI credits does not mean zero cost. Actual plan USD cost and per-job billed minutes remain unavailable. Quota definitions.

Pictory cost assumptions: $0.20/min without an avatar; $1.40/min with an avatar. Applied to actual baseline duration, without rounding up to whole minutes. These are comparison estimates, not vendor invoices. The adoption baseline uses the avatar rate.

Optional USD per Pictory vendor credit:

Entering a rate converts the HeyGen allocations into equivalent Pictory credits for budgeting only; it does not establish baseline usage.

Video	Philos nominal credit	Pictory AI-credit evidence	Pictory duration in minutes	Pictory estimate (your rates)	HeyGen trial allocation	Equivalent Pictory credits
Thank you, Sarah & Michael Thompson — Mediterranean Orcas Project	1	0 debits on render date	1.393 · unrounded duration	$0.28 at $0.20/min	$0.83	Enter rate
Mediterranean Orcas Project — Volunteer opportunities and early support	1 · exempt	0 debits on render date	0.915 · unrounded duration	$0.18 at $0.20/min	$0.80	Enter rate
Mediterranean Orcas Project — New Calf Joins 13‑Year Tracking Effort	1 · exempt	0 debits on render date	1.215 · unrounded duration	$0.24 at $0.20/min	$0.97	Enter rate
Orca 935: A new Mediterranean calf — Adopt-a-Baby Orca appeal	1 · exemption not recorded	60 likely · time match	1.765 · unrounded duration	$2.47 at $1.40/min	$2.43	Enter rate

Thank you, Sarah & Michael Thompson — Mediterranean Orcas Project

Cost: HeyGen trial allocation $0.83 · Pictory estimate $0.28 at $0.20/min · baseline 1 nominal Philos credit · Pictory AI credits: no debits on render date. Method and conversion

Pictory baseline

HyperFrames · Philos branding + music

Mediterranean Orcas Project — Volunteer opportunities and early support

Cost: HeyGen trial allocation $0.80 · Pictory estimate $0.18 at $0.20/min · baseline 1 nominal Philos credit · Pictory AI credits: no debits on render date. Method and conversion

Pictory baseline

HyperFrames · Philos branding + music

Mediterranean Orcas Project — New Calf Joins 13‑Year Tracking Effort

Cost: HeyGen trial allocation $0.97 · Pictory estimate $0.24 at $0.20/min · baseline 1 nominal Philos credit · Pictory AI credits: no debits on render date. Method and conversion

Pictory baseline

HyperFrames · Philos branding + music

Orca 935: A new Mediterranean calf — Adopt-a-Baby Orca appeal

Cost: HeyGen trial allocation $2.43 · Pictory estimate $2.47 at $1.40/min · baseline 1 nominal Philos credit · Pictory AI credits: 60 likely. Method and conversion

Pictory baseline

HyperFrames · Philos branding + music

REAL STORIES · NEW POSSIBILITIES

Where we're going with Philos video

The charity's own people and material at the heart of the story. These two So They Can examples explore how Philos could move from illustrated narration to more personal, distinctive storytelling.

01 · THE REAL VOICE

Joyleen · In her own words

Original interview. Her voice drives the story. Joyleen shares her ambition, the barriers she has faced, and what support means to her. Editorial chapters, captions and quiet music frame excerpts from the charity's own interview.

About 63 seconds · Original speech and footage · No generated presenter or narration. The school programme photograph is contextual and is labelled in the video.

Measured HeyGen trial spend: $0.24 for two renders, including the replaced first version. Final render debit: $0.12. Reused music; no new generated visuals.

02 · ORIGINAL MATERIAL + GENERATIVE VISUALS

Keeping Girls in School · Practical care

Real programme photographs, with two generated illustrations. Reusable pads, safe-use guidance and the five schools in the charity's distribution notes become a focused story about dignity and learning.

About 54 seconds · Original charity photos · AI narration · Two labelled AI illustrations. The textile and notebook sequences are conceptual; they do not depict actual beneficiaries or events. No measured attendance improvement is claimed.

Measured HeyGen trial spend: $0.51, including two generated clips, narration and one final render ($0.10 render debit).